Artificial Intelligence will improve our lives in many ways, from safe, automated mobility to time-saving tasks. With constant innovation, AI systems will become far more capable, possibly equaling or exceeding human-level performance at most intellectual tasks. AI is one of the most important technologies of our time and its impact is comparable to the industrial and scientific revolutions. For business leaders to utilise AI’s full capabilities it’s crucial to ensure AI is aligned with human intent and the promise of the AI product itself.